Sunday, April 25, 2010

Scoring sheet for the final project

Your projects will be scored
according to these 10 criteria


Print nameplate

Basic design: modular design, dominant art, use of headlines

Include all necessary elements

Concept

Originality/Creativity

Execution

Web page design/organization

Web page elements (including video)

Web page execution

Connection with audience.

Notes on Dreamweaver

First: You need to create a site folder, where Dreamweaver can keep track of your html files and images.

Give it a file name WITHOUT SPACES. A space in a folder name will be replaced with 20%, throwing off any attempts to link to your website.

Inside the site folder, you should have an IMG or IMAGES folder. This is where you should keep your images, and they should exist within this folder before putting them onto the Web page.

IMPORTANT: The way that the site folder and IMG folder are organized must be maintained when these are uploaded onto fetch. If they are missing, the website will not look the way you planned.

Find: Document window, property inspector and how to insert elements.

CREATING THE DOCUMENT

Modify -- Page Properties
    Title: Name
    Background color
    Font color
    Link colors

Save the homepage as index.html.

Insert a table:

For the first table on the page, set a width of 800 pixels. All other tables will end up inside this one.

Study Web pages from other publications to understand how they organized cells and tables.

Cells and tables can be set to be a particular width, or set to be a percentage width of the page/table in which they reside.

Alignments can be set for text, for cells and for tables. How they interact can create an unintended appearance for your page. It can take some time to sort out the bet way to create the look you want to achieve.

Fonts, sizes and style choices about text are set through the CSS option. You are creating a style for different kinds of elements on the page. For instance, a style for headlines, a style for body text, a style for captions, etc. You may use these styles to maintain a consistent look for your document. Sometimes you will freelance a style for just an isolated use. Because you do not know which particular font will be available on the computer viewing your page, you don't choose a particular font, but a family of similar fonts that will be shown.

Links

You can create a link to another page within your site folder…  dogs.html

… or to another Web page not part of your site … http://www.edbond.com/dogs.html

… or an e-mail link with the prefix mail … mailto:ebond@ithaca.edu.

Consider how this one page will represent the entire website that you imagine. Include links, navigation bars, promos to inside stories, refers to print or related media.

Make sure to include a video element on the page.

Friday, April 9, 2010

Writing the caption/cutline

Write in present tense – unless you are giving additional facts not contained in the photo.

Don’t tell the obvious – Let the photo tell the story.

Don’t editorialize – you don’t know whether a person is happy, glum or troubled. Let the picture show the reader.

Omit references to the photo – “is pictured” or “is shown”

Use “from  left” not “left  to right”

Say when the photo was taken, and if it is not recent, give the date.

Don’t explain how the photo was taken – unless the photo is exceptional.

Check accuracy:

Check spellings of all names. For example, check against spellings in the news story.
Check the names against the people in the photo. For example, make sure you identify a male person with a male name.

Make sure the caption describes the object in the photo accurately. For example, if there’s a sign of a business, make sure the name of the business in the caption matches that on the sign.

The caption describes the event as shown in the picture, not the event itself. Don’t describe action the readers can’t see.

Give full information. For example, identify people with full names. Give ages if kids or if the ages are relevant.

Give credit to the photographer

Give location

Use cutheads or catchlines for standalone photos

Watch the mood for the photo

Apture